Leading companies regularly assess functional performance against a structured framework. Our diagnostics clarify not only how far a function has progressed but also what steps to take to drive impact faster. Thanks to our focus on activity level maturity and prioritization, our model provides a clear path to maturity and suggests practical tools and resources
Three Priorities For Advancing The B2b Marketing Function Read More »
WakeCap, an enterprise technology solution, was the first place winner of the third cycle of the Dubai Smartpreneur Competition. How easy is it for a startup to reach new businesses? For your start-up to succeed, that’s not the challenge to focus on, according to co-founder and COO of WakeCap Ishita Sood. “Reaching out to customers
WASHINGTON: Throwing tens of millions out of work and sending unemployment surging to 14.7%, the government said on Thursday that the U.S. economy shrank at a dizzying 32.9% annual rate in the April-June quarter – by far the worst quarterly plunge ever – when the viral outbreak shut down businesses. The sharpest drop was marked
US economy contracted at 33% rate last quarter which is record-breaking Read More »
Google is now offering new advanced tools to provide users with more information about the ads that they view, continuing with its recent efforts to become more transparent as well as increase privacy choices. The Mountain View-headquartered search and internet leader further explained that these additional controls are aimed to increasing transparency around how digital
To make advertisements more transparent, Google launches several tools Read More »
BENGALURU: On Thursday, Wipro Limited announced that Metro Bank, a large UK-based retail and commercial bank, has awarded a multi-year contract to deliver and transform testing and environment management services. Wipro said in a statement that it will leverage its digital and quality engineering capabilities to drive transformation through automation, service virtualisation and DevSecOps enablement,
To drive IT transformation, Metro Bank selects Wipro as strategic partner Read More »
It’s tougher than ever for brands to stand out from the crowd, with more than 1 billion people using social media all over the world. One of the most noteworthy changes in marketing in the last decade is hence, the rise of the influencer. So, instead of the typical approach to influencers, some creative marketers
Tesla stock continues to hit record highs. Warren Buffett, in the meantime, donated almost $3 billion of Berkshire Hathaway stock, making his riches shrink further. Elon Musk\\\’s wealth has officially surpassed that of Warren Buffett as on Friday, as per the Bloomberg Billionaires Index, powered by Tesla\\\’s skyrocketing stock price and a hefty donation from
People familiar with the matter said on Thursday that Google\\\’s $2.1 billion bid for fitness tracker maker Fitbit will face a full-scale EU antitrust investigation next week. To help it target ads in an effort to address EU antitrust concerns, Alphabet Inc unit Google this month offered not to use Fitbit\\\’s health data. The introductory
Sources: Google\\\’s $2.1 billion Fitbit deal faces EU antitrust probe Read More »
The company’s strong earnings report to become the world’s most valuable publicly traded company was ridden by Apple, exceeding the state oil giant Saudi Aramco at Friday’s market close. A market valuation of $1.84 trillion was given to Apple, after its shares closed up 10.47% Friday. The most valuable publicly listed company since its market
Saudi Aramco surpassed by Apple to become world’s most valuable company Read More »
Ravi Shankar Prasad, Union Minister for Electronics and IT said, on Saturday that, under the Production-Linked Incentive (PLI) Scheme, mobile phones and components worth Rs 11.5 lakh crores will be produced in India in the next five years. While speaking for a press conference, Prasad said, “Under the Production-Linked Incentive Scheme, around 22 companies have
